We’re seeking an ambitious, innovative, digital marketing expert to join our thriving UK business as a Senior Marketing Manager.
This full-time role is key to helping Copart’s continued growth. If you have extensive experience of awareness, acquisition, and renewal campaigns across multiple marketing channels within an e-commerce environment, we want to hear from you! (A love of cars is even better!).
You will work within the Copart Marketing team based at our Head Office in Wootton (Bedford) and will receive great benefits and a competitive salary. You will be in a marketing role that has a direct effect on the success of our business, so your experience in forming and delivering high impact campaigns will be key.
Closing dates for applications is 9th April 2021
Why Copart? Join a market leader!
Copart is a leading online vehicle remarketer for salvage and used cars, operating in 11 countries and over 200 locations throughout the United States, Canada, United Kingdom, United Arab Emirates, Oman, Bahrain, Spain, Germany, Finland, Republic of Ireland and Brazil.
Our UK business alone has 18 locations, over 1,100 employees, and handles around 400,000 vehicles a year. The vehicles we sell come in from wide range of different sources, including many of the world’s leading insurance, finance, fleet, and rental companies, as well as independent dealerships.
To do all this, we have to recruit and retain Members in over 110 countries across the globe, who bid and buy through our unique online auction platform every day. Our Members include vehicle dismantlers, vehicle repairers and used car dealers.
We’re a rapidly growing and successful business and have shown ourselves to be extremely robust and resilient throughout the pandemic, continuing to operate safely throughout, and pushing forward with an ambitious growth programme to identify, acquire and develop additional land for our business.
So, as we continue to grow, we need a digital/e-commerce capable Senior Marketing Manager to join our team and support Copart’s ambitious Membership growth plans.
This role is key to growing our Membership base – acquiring and retaining more Members through a variety of marketing channels. You’ll need to have extensive experience in managing and optimising an e-commerce website, and be an expert in driving increased sales via this platform.
We’re looking for someone who is confident and capable in using the very latest digital marketing techniques and has a proven track record in executing digital marketing campaigns that have driven leads and conversions.
You’ll cover multi-channel campaigns, onsite content and advertising, social media, content marketing, mobile marketing, customer segmentation and much more across the digital marketing mix. Focused on delivering world class campaigns, you will have strong numeracy and planning skills as you’ll be responsible for managing agency relationships, marketing spend and the driving the overall performance marketing of our website, emails, social media, and advertising.
Decision making powered by data and insight is vital, so you’ll be confident in using analytical tools to measure and improve the performance of digital campaigns, website conversion rates and email channels.
It’s an exciting and fast paced environment in the Marketing Team, so you’ll need to be able to hit the ground running and demonstrate initiative, confidence, and innovative thinking!
This is a fantastic opportunity to be part of a NASDAQ listed company that has an unmatched record of growth and success across the globe. Come and be part of something special…be Copart!
Closing dates for applications is 9th April 2021